Department of New Media
The National Museum of American History has a track record of innovative and successful digital outreach. From our websites to our blog to our social networking presence, millions of visitors experience the museum on-screen in addition to, or instead of, in person. Digital interaction has become increasingly integral to the Museum’s educational activities. The New Media department guides interpretive digital strategy at the Museum and leads, directs, and supports its implementation.
The work of the New Media department is driven by three key factors that comprise our strategic vision:
- We aim to be the best at leveraging museum collections and expertise to share timely, engaging stories about the American experience through digital media.
- Our passion lies in crafting experiences that encourage visitors to be more involved, thoughtful citizens.
- Our success is measured by the ability of the museum to broaden its reach, serving more people with more deeply engaging digital experiences.
Our digital offerings include online exhibitions, online collections access, educational materials for teachers and students, resources for scholars and history enthusiasts, monthly e-mail newsletter, O Say Can You See? blog, and an active social media presence.
- American Association of Museums Muse Awards
- ID magazine
- HOW magazine
- Communication Arts magazine
- Numerous "site of the week" and similar recognitions