Advertising - Overview
Advertising is meant to persuade, and the themes and techniques of that persuasion reveal a part of the nation's history. The Museum has preserved advertising campaigns for several familiar companies, such as Marlboro, Alka-Seltzer, Federal Express, Cover Girl, and Nike. It also holds the records of the NW Ayer Advertising Agency and business papers from Krispy Kreme Doughnuts, Carvel Ice Cream, and other companies. The Warshaw Collection of Business Americana comprises thousands of trade cards, catalogs, labels, and other business papers and images dating back to the late 1700s.
Beyond advertising campaigns, the collections encompass thousands of examples of packaging, catalogs, and other literature from many crafts and trades, from engineering to hat making. The collections also contain an eclectic array of advertising objects, such as wooden cigar-store Indians, neon signs, and political campaign ads.
"Advertising - Overview" showing 396 items.
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Ivory Soap.99 44/100 Per Cent. Pure. [Print advertising.] The Century Magazine. 1911
- Summary
- Caption: "Ivory Soap..99 44/100 PerCent. Pure." Ad discusses Ivory's consistent advertising
- Published May 1911
- Date
- 1911
- Creator
- Procter & Gamble Company
- Local number
- 244560
- Ivorydata4 417
- 0207910407 (Scan No.)
- Data Source
- Archives Center - NMAH
Pears' Soap The Famous English Complexion Soap. [Print advertising.] 1885
- Summary
- Caption: "Pears' Soap The Famous English Complexion Soap."
- Date written in pencil at top of ad
- Date
- 1885
- Creator
- Pears' Soap
- Subject
- Beecher, Henry Ward 1813-1887
- Wilson, Erasmus, Sir 1809-1884
- Local number
- 245208
- Ivorydata4 1065
- 0300600229 (Scan No.)
- Data Source
- Archives Center - NMAH
- No Image Available
Ally and Gargano, Inc., Print Advertisements, 1962-ca. 1995
- Notes
- New York advertising agency, started in 1962. The company went public in 1983 and went out of business in 1995
- Summary
- Advertising portfoloios including copies of each print advertisement published for ninety accounts over a twenty-five year period. Clients include Hertz, Federal Express, IBM and MCI
- Cite as
- Ally and Gargano, Inc., Print Advertisements, 1962-ca. 1995, Archives Center, National Museum of American History
- Date
- 1962
- 1962-1987
- 1962-ca 1995
- creator
- Ally and Gargano Advertising Agency New York (N.Y.)
- Ally, Carl
- donor
- Gargano, Amil
- Subject
- Bank of New York
- Canadair
- Dunkin' Donuts, Inc
- Federal Express Corporation
- Fiat
- Hertz Corporation
- Karastan
- Kobrand Corporation
- International Business Machines
- MCI Communications Corporation
- Northeast Airlines
- Pan American World Airways, Inc
- Pearl Brewing
- Pentax Precision Instrument Corporation
- Pharmacraft
- Piper Aircraft Corp
- Saab (Svenska Aeroplan Aktiebolaget AB)
- Scandinavian Airlines System
- Volvo
- Local number
- 2007.3005 (NMAH Acc.)
- Data Source
- Archives Center - NMAH
Progress, [black & white advertisement; tear sheet]
- Summary
- Promotion for the company's 50th Anniversary with image of various post WW I technologies and text about how best to make progress in peace. Number 5 in a series of 12
- Cite as
- N. W. Ayer Advertising Agency Records, Archives Center, National Museum of American History, Smithsonian Institution
- Date
- 1919
- 1910-1920
- advertiser
- N. W. Ayer and Son
- Local number
- AC0059-0000010 (AC Scan)
- Data Source
- Archives Center - NMAH
You see, young ladies, the value of a well-made soap... [Print advertising.] Harper's Magazine Advertiser. 1890
- Summary
- Illustration: Women chemists
- Published 1891
- Date
- 1890
- advertiser
- Procter & Gamble Company
- Subject
- Richards, Ellen H (Ellen Henrietta) 1842-1911
- Local number
- Ivorydata4 129
- 0207910119 (Scan No.)
- Data Source
- Archives Center - NMAH
From Our Mail. [Print advertising.] The Century Magazine. 1892
- Summary
- Illustration: Woman chemist at desk
- Published June 1892
- Date
- 1892
- advertiser
- Procter & Gamble Company
- Local number
- Ivorydata4 184
- 0207910174 (Scan No.)
- Data Source
- Archives Center - NMAH
With Ivory--no need to supply more than one soap. [Print advertising.] Hotel Management. 1924
- Summary
- Caption: "With Ivory--no need to supply more than one soap". Bar of Ivory above sink and tub
- Published March 1924
- Date
- 1924
- Creator
- Procter & Gamble Company
- Local number
- 244675
- Ivorydata4 532
- 0207910522 (Scan No.)
- Data Source
- Archives Center - NMAH
Mr. Auto Manufacturer sets a good example. [Print advertising.] Laundry Age. 1925
- Summary
- Caption: "Mr. Auto Manufacturer sets a good example"
- Published March 1925. Glue stains
- Date
- 1925
- Creator
- Procter & Gamble Company
- Local number
- 244685
- Ivorydata4 542
- 0207910532 (Scan No.)
- Data Source
- Archives Center - NMAH
Why do more doctors still recommend Ivory? [Print advertising.] Medical industry publications. 1964
- Summary
- Caption: "Why do more doctors still recommend Ivory?" Bar of Ivory in clear pill capsule
- Published Sept. & Oct. 1964
- Date
- 1964
- Creator
- Procter & Gamble Company
- Local number
- 245393
- Ivorydata4 1250
- 0307910055 (Scan No.)
- Data Source
- Archives Center - NMAH
Seven Sutherland Sisters' Hair Grower [black and white advertisement]
- Notes
- In Hair, Box 2
- Summary
- Photographer unidentified
- Cite as
- Warshaw Collection of Business Americana, Archives Center, National Museum of American History
- Date
- 1880
- 1900
- [ca. 1880-1900]
- 1880-1990
- Local number
- 0300600352.tif (AC Scan)
- Data Source
- Archives Center - NMAH
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