Trade catalogs from Ludlow Typograph Co.

Date: 1900s

Company Name: Ludlow Typograph Co.

Place: Chicago, Illinois, United States

Topic (Romaine Term): Business services (advertising; marketing; organizational management; etc.)Printing; publishing; paper and bookselling (including type specimens)Topic: AdvertisingBook industries and tradeBusinessCommerceMarketingPrinting machinery and suppliesPublishers and publishing

Subject:

Location: Trade Literature at the American History Museum LibraryCollection: Smithsonian Libraries Trade Literature Collections

See more items in:

Exhibition:

Exhibition Location:

Data Source: Smithsonian Libraries

Record Id: SILNMAHTL_27936

Type Of Material: Trade catalogsTrade literature

Notes Content: "Ludlow" "hand-set, slug-cast system" ; "The Typography of a Small Newspaper" by Douglas C. McMurtrie ; "Ludlow Ornament" on type ornament ; "The Lee Syndicate Adopts the Ludlow" , newspapers in the Lee Newspaper Syndicate that used the Ludlow machinery ; "Karnak" typeface ; "Stellar" typeface ; "Tempo Medium" typeface ; "Ultra-Modern [McMurtrie]" typeface ; "Stygian Black" typeface ; "One-Line Specimens of Ludlow Typefaces" ; "Hand Composition--Slug-Cast" by Irving B. Simon ; "As One Printer to Another" regarding the "Ludlow Typograph" ; other publications by Douglas C. McMurtrie : "Newspaper Advertising Typography: An Address at the Eleventh Mechanical Conference of the American Newspaper Publishers Association" ; "Advertising May Be Modern--and Still Be Readable" ; "The Ludlow System of Slugline Composition" ; "Color in Typography" ; "Selecting the Right Type for Your Advertising" ; "The Typography of Envelope Corner Cards" ; "Coronet" ; "Coronet Bold"Includes: Trade catalog and samplesTypes Of Samples: Type and typographic ornament specimens .Includes: Black and white imagesColor imagesPhysical Description: 25 pieces; 2 boxes

Record Id: SILNMAHTL_27936

Our collection database is a work in progress. We may update this record based on further research and review. Learn more about our approach to sharing our collection online.

If you would like to know how you can use content on this page, see the Smithsonian's Terms of Use. If you need to request an image for publication or other use, please visit Rights and Reproductions.