Elizabeth Arden Velva Leg Film, Sun Copper

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Description
While leg makeup was commercially available since the 1920s, it wasn't until rationing was introduced during the Second World War that leg makeup became an essential commodity for many American women.
Silk and nylon became virtually unatainable, so, unable to procure silk or nylon stockings, many women resorted to painting their legs with products such as this Velva Leg Film. Some industrious ladies even painted black lines down the back of their legs to mimic the seams of hosiery.
Velva Leg film was manufactured in the Nineteen Forties by Elizabeth Arden, a Canadian-born American businesswoman known for her beauty salons and cosmetic products.
Location
Currently not on view
date made
ca 1943
product launch
1933
maker
Elizabeth Arden Inc.
place made
United States: New York, New York
Physical Description
plastic (container material)
glass (container material)
Measurements
overall: 5 3/4 in x 2 5/8 in x 1 3/8 in; 14.605 cm x 6.6675 cm x 3.4925 cm
ID Number
1985.0481.384
catalog number
1985.0481.384
accession number
1985.0481
Credit Line
Gift of Sidney Glaser
See more items in
Medicine and Science: Medicine
Clothing & Accessories
Beauty and Hygiene Products: Make-up
Health & Medicine
Beauty and Health
Data Source
National Museum of American History, Kenneth E. Behring Center

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