Trade Cards Scrapbook

Trade cards were a popular advertising device in the mid-to-late 19th century, featuring a colorful illustration on one side with advertising copy on the other. The cards were widely distributed for an array of consumer products including proprietary (patent) medicines. People enjoyed collecting and scrap-booking the colorful cards which often feautured flowers, animals, children, women, or humerous scenes.
This trade card scrapbook belonged to Franklin T. Buzby (1852 - 1910), a pharmacist in South Bend, Indianna. Among the cards collected here are advertisements for Vroom & Fowlers Shaving Soap, Atmore's Mince Meat, Reynold's Bros. Fine Shoes, and Hoyt's German Cologne.
Currently not on view
Object Name
scrapbook, tradecards
date made
ca 1870s-1900
Buzby, Franklin T.
Physical Description
paper (overall material)
overall: 3.2 cm x 18 cm x 3.8 cm; 1 1/4 in x 7 1/16 in x 1 1/2 in
overall: 1 5/8 in x 7 1/2 in x 9 in; 4.1275 cm x 19.05 cm x 22.86 cm
place made
United States: Indiana, South Bend
ID Number
catalog number
accession number
Health & Medicine
American Enterprise
See more items in
Medicine and Science: Medicine
American Enterprise
American Enterprise
Data Source
National Museum of American History, Kenneth E. Behring Center
Credit Line
Mrs. Grace Osterhus
Additional Media

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