Jamestown Exposition - Garrett's American Wines

Description (Brief)
Advertising pin for Garrett & Company made specially for the Jamestown Exposition of 1907 in Norfolk, Virginia. The front features color images of Pocahontas, Virginia Dare and Minnehaha (described as "The Cousins") and a crest for Garrett's American Wines. An image of the Virginia Dare clock atop the Garrett and Co. building in Norfolk is on the back. The back also reads "Take Berkley ferry in Norfolk, Va."
Garrett & Company, established in North Carolina in 1835, was a manufacturer of American wines using the indigenous Scuppernong grape. Virginia Dare was their most popular wine, named for the first child born in America to English settlers. Dare was born on Roanoke Island, which is also home to the Mother Vine, a Scuppernong vine known to be the oldest cultivated grapevine in the world. Pocahontas and Minnehaha were names of two other Garrett & Company wines.
The company moved to Norfolk, Virginia, in 1903, after the growing temperance movement in the South made North Carolina an unfriendly environment for a wine business. By 1912, the spread of dry counties northward compelled the business to relocate for a final time to New York State. Eventually, nationwide Prohibition forced the company to abandon its wine manufacturing altogether. In the Dry years, the company diversified into Virginia Dare flavoring extracts and the sale of grapes for use in home winemaking.
Currently not on view
Object Name
date made
Garrett & Company
Whitehead & Hoag Company
Physical Description
cellulose nitrate (overall material)
overall: 2.3 cm x 4 cm; 7/8 in x 1 9/16 in
place made
United States: New Jersey, Newark
United States: Virginia, Norfolk
ID Number
accession number
catalog number
related event
Jamestown Tercentennial Exposition
See more items in
Medicine and Science: Chemistry
Clothing & Accessories
Data Source
National Museum of American History, Kenneth E. Behring Center
Additional Media

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