Apple Crate Label

Description (Brief):

Labels are an important marketing device. They often go beyond merely identifying contents and are designed to help establish brand distinction and generate customer loyalty for a largely interchangeable product.

Description (Brief)

This Butler’s Pride apple crate label was used by the Butler Trading Company of Wenatchee, Washington during the early 20th century. The paper label on wooden crate side is blue with a colorful image of a red apple hanging from a branch.

Referenced Business: Butler Trading Co., Inc.

Location: Currently not on view

Place Made: United States: Washington, Wenatchee

See more items in: Work and Industry: Agriculture, Food, Crate Labels, Agriculture

Exhibition:

Exhibition Location:

Credit Line: L.E. Leininger

Data Source: National Museum of American History

Id Number: 1979.0441.009Accession Number: 1979.0441Catalog Number: 1979.0441.009

Object Name: crate label

Physical Description: paper (crate label material)wood (substrate material)Measurements: crate label: 8 3/4 in x 10 1/8 in; 22.225 cm x 25.7175 cm

Guid: http://n2t.net/ark:/65665/ng49ca746ac-fbf6-704b-e053-15f76fa0b4fa

Record Id: nmah_1361647

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