Apple Crate Label
- Description (Brief)
- Labels are an important marketing device. They often go beyond merely identifying contents and are designed to help establish brand distinction and generate customer loyalty for a largely interchangeable product.
- This Chelan View apple crate label was used by the J.D. Hamilton Fruit company of Wenatchee, Washington during the early 20th century. The lithographed label has an illustration of two red apples in the foreground, with an orchard on a hill next to a lake, with mountains looming in the background. Fruit crate labels often depicted landscapes like this to evoke the idea of rich, natural produce.
- Location
- Currently not on view
- referenced business
- J. D. Hamilton Fruit Co.
- Place Made
- United States: Washington, Wenatchee
- Physical Description
- paper (crate label material)
- wood (substrate material)
- Measurements
- crate label: 8 3/4 in x 10 1/4 in; 22.225 cm x 26.035 cm
- ID Number
- 1979.0441.013
- accession number
- 1979.0441
- catalog number
- 1979.0441.013
- Credit Line
- L.E. Leininger
- See more items in
- Work and Industry: Agriculture
- Crate Labels
- Agriculture
- Food
- Data Source
- National Museum of American History, Kenneth E. Behring Center
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