Apple Crate Label

Description (Brief)
Labels are an important marketing device. They often go beyond merely identifying contents and are designed to help establish brand distinction and generate customer loyalty for a largely interchangeable product.
This Kile brand apple crate label was in use by the W.B. Kile Company of Yakima, Washington during the early 20th century. The lithographed label has a blue background with an illustration of two red apples on a branch, with the brand KILE above it in large letters. Yakima was part of the Wenatchee Valley apple producing region, which claimed to be the “Apple Capital of the World.”
Location
Currently not on view
Object Name
crate label
referenced business
W. B. Kile Company
Physical Description
paper (crate label material)
wood (substrate material)
Measurements
crate label: 9 in x 10 1/2 in; 22.86 cm x 26.67 cm
Place Made
United States: Washington, Yakima
ID Number
1979.0441.022
accession number
1979.0441
catalog number
1979.0441.022
See more items in
Work and Industry: Agriculture
Crate Labels
Agriculture
Food
Data Source
National Museum of American History, Kenneth E. Behring Center

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