Apple Crate Label

Description (Brief)
Labels are an important marketing device. They often go beyond merely identifying contents and are designed to help establish brand distinction and generate customer loyalty for a largely interchangeable product.
This OK brand apple crate label was used by the Chelan Falls Cold Storage Company of Chelan Falls, Washington during the early 20th century. The lithographed green label has a large central illustration of a red apple on its branch. Chelan Falls is part of the Wenatchee Valley region that claimed to be the “Apple Capital of the World.”
Location
Currently not on view
referenced business
Chelan Falls Cold Storage Co.
Place Made
United States: Washington, Chelan Falls
Physical Description
paper (crate label material)
wood (substrate material)
Measurements
crate label: 8 3/8 in x 10 1/4 in; 21.2725 cm x 26.035 cm
ID Number
1979.0441.035
accession number
1979.0441
catalog number
1979.0441.035
Credit Line
L.E. Leininger
See more items in
Work and Industry: Agriculture
Crate Labels
Agriculture
Food
Data Source
National Museum of American History, Kenneth E. Behring Center

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