Apple Crate Label

Description (Brief)
Labels are an important marketing device. They often go beyond merely identifying contents and are designed to help establish brand distinction and generate customer loyalty for a largely interchangeable product.
This Hi Sea brand apple crate label was is use by Washington Sales, Inc. of Wenatchee, Washington during the early 20th century. The label was lithographed by the Schmidt L. Company of Seattle, Washington. The label features an image of two seagulls soaring over a green-blue ocean, with a red apple and a golden apple hanging from a branch on the right hand side of the label. Washington Sales, Inc. was a grower co-operative in Wenatchee.
Currently not on view
Object Name
crate label
referenced business
Washington Sales, Inc.
Physical Description
paper (crate label material)
wood (substrate material)
crate label: 8 3/4 in x 10 1/8 in; 22.225 cm x 25.7175 cm
Place Made
United States: Washington, Wenatchee
ID Number
accession number
catalog number
See more items in
Work and Industry: Agriculture
Crate Labels
Data Source
National Museum of American History, Kenneth E. Behring Center


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