Apple Crate Label

Description (Brief)
Labels are an important marketing device. They often go beyond merely identifying contents and are designed to help establish brand distinction and generate customer loyalty for a largely interchangeable product.
This Red Seal brand apple crate label was used by the Wenatchee-Northern Warehouse and Marketing Company of Wenatchee, Washington during the early 20th century. The lithographed label was produced by the Traung Label Company of Seattle, Washington. The label has a green background with a large central illustration of a circular red wax seal with two red apples on the branch in the center of the seal.
Location
Currently not on view
referenced business
Wenatchee-Northern Warehouse & Marketing Co.
Place Made
United States: Washington, Wenatchee
Physical Description
paper (crate label material)
wood (substrate material)
Measurements
crate label: 8 3/4 in x 10 3/8 in; 22.225 cm x 26.3525 cm
ID Number
1979.0441.038
accession number
1979.0441
catalog number
1979.0441.038
Credit Line
L.E. Leininger
See more items in
Work and Industry: Agriculture
Crate Labels
Agriculture
Food
Data Source
National Museum of American History, Kenneth E. Behring Center

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