Apple Crate Label

Description (Brief)
Labels are an important marketing device. They often go beyond merely identifying contents and are designed to help establish brand distinction and generate customer loyalty for a largely interchangeable product.
This Denison’s Crest brand apple crate label was used by H.S. Denison & Company of Wenatchee, Washington during the early 20th century. The lithographed label has a dark blue background with yellow text, and a crest that incorporates an apple, an oil lamp, and a thistle. There is a banner underneath that reads “Quality and Service.”
Currently not on view
referenced business
H. S. Denison & Co.
Place Made
United States: Washington, Wenatchee
Physical Description
paper (crate label material)
wood (substrate material)
crate label: 9 3/4 in x 10 1/4 in; 24.765 cm x 26.035 cm
ID Number
accession number
catalog number
Credit Line
L.E. Leininger
See more items in
Work and Industry: Agriculture
Crate Labels
Data Source
National Museum of American History


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