Apple Crate Label

Description (Brief)
Labels are an important marketing device. They often go beyond merely identifying contents and are designed to help establish brand distinction and generate customer loyalty for a largely interchangeable product.
This X-L-Ent brand apple crate label was used by the the Debord Fruit Company of Wenatchee, Washington during the early 20th century. The label was lithographed by the Schmidt L. Company of Seattle, Washington. The label has a blue background, and large three dimensional lettering.
Currently not on view
referenced business
Debord Fruit Company
Place Made
United States: Washington, Wenatchee
Physical Description
paper (crate label material)
wood (substrate material)
crate label: 9 in x 10 1/8 in; 22.86 cm x 25.7175 cm
ID Number
accession number
catalog number
Credit Line
L.E. Leininger
See more items in
Work and Industry: Agriculture
Crate Labels
Data Source
National Museum of American History