Apple Crate Label

Description (Brief)
Labels are an important marketing device. They often go beyond merely identifying contents and are designed to help establish brand distinction and generate customer loyalty for a largely interchangeable product.
This X-L-Ent brand apple crate label was used by the the Debord Fruit Company of Wenatchee, Washington during the early 20th century. The label was lithographed by the Schmidt L. Company of Seattle, Washington. The label has a blue background, and large three dimensional lettering.
Location
Currently not on view
referenced business
Debord Fruit Company
Place Made
United States: Washington, Wenatchee
Physical Description
paper (crate label material)
wood (substrate material)
Measurements
crate label: 9 in x 10 1/8 in; 22.86 cm x 25.7175 cm
ID Number
1979.0441.091
accession number
1979.0441
catalog number
1979.0441.091
Credit Line
L.E. Leininger
See more items in
Work and Industry: Agriculture
Crate Labels
Agriculture
Food
Data Source
National Museum of American History, Kenneth E. Behring Center

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