Oyster Meat Crate Label

Description (Brief)
Labels are an important marketing device. They often go beyond merely identifying contents and are designed to help establish brand distinction and generate customer loyalty for a largely interchangeable product.
This Sea Plane brand oyster meat crate label was used by the Biloxi Fishermen’s Packing Company of Biloxi, Mississippi during the early 20th century. The label has an image of two oyster shells split apart on the left side, and a central image of a sea plane taking off. The crate contained 8 ounce cans of oyster meat.
Currently not on view
Object Name
crate label
referenced business
Biloxi Fishermen's Packing Co.
Physical Description
paper (crate label material)
wood (substrate material)
crate label: 3 in x 9 1/2 in; 7.62 cm x 24.13 cm
Place Made
United States: Mississippi, Biloxi
ID Number
accession number
catalog number
See more items in
Work and Industry: Agriculture
Crate Labels
Data Source
National Museum of American History, Kenneth E. Behring Center


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