Minipoo Dry Shampoo

Minipoo Dry Shampoo was produced from the early 1940s through the late 1960s. Dry shampoos usually featured fuller’s earth, which was used to absorb excess oils. Minipoo was clearly marketed towards women, and advertisements indicated that one could use this shampoo while sick in bed. It was known as the ten-minute dry shampoo, convenient for "surprise dates," and children-approved because no soap would get in their eyes. Minipoo would also protect your permanent wave. It came with a disposable mitt for application. This particular package was probably produced by the Stephanie Brooke Company, of New Jersey, during the 1960s, when the advertising slogan was "When you can’t shampoo, Minipoo."
Currently not on view
Object Name
hair care product
date made
Stephanie Brooke Company
Physical Description
cardboard (packaging material)
magnesium carbonate (product active ingredients)
talc (product active ingredients)
overall: 13.5 cm x 6 cm x 4.5 cm; 5 5/16 in x 2 3/8 in x 1 25/32 in
overall: 5 1/4 in x 2 1/4 in x 1 1/2 in; 13.335 cm x 5.715 cm x 3.81 cm
place made
United States: New Jersey, Jersey City
ID Number
accession number
catalog number
Hair Care Products
Health & Medicine
Hair Care Products
Beauty and Health
Beauty and Hygiene Products: Hair Care and Enhancement
See more items in
Medicine and Science: Medicine
Hair Care Products
Beauty and Hygiene Products: Hair Care and Enhancement
Beauty and Health
Data Source
National Museum of American History, Kenneth E. Behring Center
Additional Media

Visitor Comments

8/21/2014 12:28:27 PM
Karen B
It worked. I loved it. wish it were still around - baby powder will "work" but gets "clobby". ok, I'm "old as dirt" but I know what works. :)....KB in central Florida
6/14/2015 3:50:56 PM
Dolores Mitchell Byrne
I was the model for the Minipoo package and I am so thrilled to be in the Museum. f
11/17/2015 6:32:44 PM
Lisa Hardin
LOL - I would love to send you one Delores if you don't have for your collection ;o) I have a case of full unopened containers.
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