Corporation Sign

Description
A long vinyl, green rectangular sign displaying the Advanced Fresh Concepts Corporation logo and advertising the company's sushi.
The sign shows a cloth hanging from a bamboo rod meant to resemble a Japanese noren (traditional fabric room dividers). Here, it is used as a means to advertise business, hence the AFC logo printed on the sign. AFC places this sign above their sushi counters, displaying AFC’s intentionality in attempting to recreate an authentic sushi experience for consumers.
Location
Currently not on view
Object Name
curtain
date made
unknown
maker
Advanced Fresh Concepts Franchise Corp.
Physical Description
vinyl (overall material)
ink (part material)
plastic (part material)
thread (part material)
glue (part material)
Measurements
overall: 55 in x 17 1/2 in; 139.7 cm x 44.45 cm
place made
United States
ID Number
2012.0182.09
accession number
2012.0182
catalog number
2012.0182.09
subject
Food
Business
Sushi
See more items in
Work and Industry: Asian Pacific American Business
Sushi
Data Source
National Museum of American History, Kenneth E. Behring Center

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