Jean Nidetch's Weight Watcher Scale

Description
This official Weight Watchers food scale helped members stick to the recommended portion sizes in its weight loss program. The franchise company was founded in 1963 by Jean Nidetch, who modeled it on a support group she’d formed to help herself and her friends keep their resolve to lose weight. It expanded rapidly and by 1968, the year this scale was sold, Weight Watchers also marketed cookbooks, frozen foods, and exercise videos.
date made
1968
maker
IDL Corporation
place made
United States: New Jersey, Carlstadt
Physical Description
plastic (scale material)
metal (scale material)
paper (box material)
Measurements
overall box: 4 in x 4 1/8 in x 2 1/2 in; 10.16 cm x 10.4775 cm x 6.35 cm
overall scale: 3 3/16 in x 4 in x 2 1/4 in; 8.05942 cm x 10.16 cm x 5.715 cm
ID Number
2012.0090.01
catalog number
2012.0090.01
accession number
2012.0090
Credit Line
Gift of Helen Winkle
subject
Body
See more items in
Home and Community Life: Costume
Domestic Furnishings
American Enterprise
Exhibition
American Enterprise
Exhibition Location
National Museum of American History
Data Source
National Museum of American History, Kenneth E. Behring Center

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