Marshall Fields Credit Card

Description
This Marshall Field’s Regards credit card belonged to Ms. Joanne Klein during the 1990s. While a store-issued charge card was once a way to extend credit to reputable customers, by the 1990s they became an avenue for department stores to encourage repeat shoppers and store loyalty by providing perks through store credit cards. For instance, Marshall Field’s Regards card granted the holder a free cup of coffee at the stores’ coffee bar. Store issued cards also gave the store insight into the consumer’s purchasing patterns and shopping behavior.
Object Name
store card
Physical Description
plastic (overall material)
bronze tone (overall color)
Measurements
overall: 2 1/8 in x 3 3/8 in x 1/32 in; 5.3975 cm x 8.5725 cm x .07938 cm
ID Number
2013.0231.02
catalog number
2013.0231.02
accession number
2013.0231
subject
Industry & Manufacturing
American Enterprise
See more items in
Work and Industry: Production and Manufacturing
American Enterprise
Exhibition
American Enterprise
Data Source
National Museum of American History, Kenneth E. Behring Center
Credit Line
Gift of Joanne and James A. Klein

Visitor Comments

Add a comment about this object

**Please read before submitting the form**

Have a comment or question about this object to share with the community? Please use the form below. Selected comments will appear on this page and may receive a museum response (but we can't promise). Please note that we generally cannot answer questions about the history, rarity, or value of your personal artifacts.

Have a question about anything else, or would you prefer a personal response? Please visit our FAQ or contact page.

Personal information will not be shared or result in unsolicited e-mail. See our privacy policy.

Image CAPTCHA
Enter the characters shown in the image.