Preven Demonstration Emergency Contraceptive Kit

Description (Brief):

The popularity of “the Pill” created a new market for pharmaceutical companies. For the first time, healthy women would be taking medication for an extended period of time. Pill manufacturers developed unique packaging in order to distinguish their product from those of their competitors and build brand loyalty. Packaging design often incorporated a “memory aid” to assist women in tracking their daily pill regimen, as well as styled cases to allow pills to be discreetly carried in bags and purses. The National Museum of American History’s Division of Medicine and Science’s collection of oral contraceptives illustrates some of the changes that the packaging and marketing of the Pill underwent from its inception in 1960 to the present.

Description (Brief)

Gynétics Medical Products of Somerville, New Jersey, produced this Preven demonstration emergency contraceptive kit around 1999. The kit contains a patient information book, a pregnancy test, and four pills in two pairs inside a silver blister pack. The kit opens into three panels bearing step-by-step instructions on how to use the emergency contraceptive kit. Unlike the version of Preven seen in object 1999.0226.1, this kit was for demonstration purposes only.

Date Made: 1999

Maker: Gynetics

Location: Currently not on view

Place Made: United States: New Jersey, Somerville

Subject: Birth Control/ContraceptionWomen's Health

Subject:

See more items in: Medicine and Science: Medicine, Health & Medicine, Birth Control

Exhibition:

Exhibition Location:

Credit Line: Gynetics Inc.

Data Source: National Museum of American History

Id Number: 1999.0226.2Catalog Number: 1999.0226.2Accession Number: 1999.0226

Object Name: emergency contraceptive kit, demonstrationcontraceptive, oral; emergency contraceptioncontraceptive, oralemergency contraception

Physical Description: cardboard (box, sleeve material)paper (booklet, insert material)foil (blister pack material)plastic (packaging material)plastic (blister pack material)Measurements: overall: 2.2 cm x 22 cm x 6.5 cm; 7/8 in x 8 11/16 in x 2 9/16 inoverall: 2 1/2 in x 8 5/8 in x 7/8 in; 6.35 cm x 21.9075 cm x 2.2225 cm

Guid: http://n2t.net/ark:/65665/ng49ca746a2-d419-704b-e053-15f76fa0b4fa

Record Id: nmah_472584

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