United Farmworkers Poster

Description:

Cesar Estrada Chavez, the founder of the United Farm Workers of America, is one of the most recognized Latino civil rights leaders in the United States. A Mexican American born in Yuma, Arizona, his family lost their small farm in the Great Depression (1930s). Like many Americans, they joined the migration to California and worked for low wages in its great agricultural fields. The agricultural industry in the West was a modern, market-driven phenomenon. In 1965, the United Farm Workers of America, led by Cesar Chavez and Dolores Huerta, began its five-year Delano grape strike against area grape growers for equal wages for foreign workers. Filipino and Mexican Americans who labored in California vineyards were suddenly visible in the eyes of American consumers. The movement to boycott table grapes mobilized students and educated consumers across America. The text on this poster, printed around 1970, describes Chavez's vision of political and economic emancipation for farm workers. La Causa, or The Cause, as it was known among Mexican Americans, was the political and artistic touchstone of the Chicano movement.

Depicted (Sitter): Chavez, CesarAssociated; Direct: United Farm WorkersMaker: Lithographers and Photoengravers International Union

Description (Spanish): César Estrada Chávez, fundador del Sindicato de los Trabajadores Agrícolas de América (UFW, por sus siglas en inglés) es uno de los líderes más reconocidos de los derechos civiles de los latinos en Estados Unidos. Mexicoamericano, nacido en Yuma, Arizona, la familia perdió su pequeña granja durante la Gran Depresión (década de 1930). Al igual que muchos americanos, emigró hacia California para trabajar en los grandes campos agrícolas por un sueldo mínimo. La industria agrícola en el oeste era un fenómeno moderno, regido por el mercado. En 1965, el Sindicato de Trabajadores Agrícolas, conducido por César Chávez y Dolores Huerta, inició la huelga de la uva de Delano, la cual se prolongó durante cinco años, contra los productores de uva en pro de los derechos de paga de los trabajadores migratorios. Como consecuencia, los filipinos y mexicanoamericanos que trabajaban en los viñedos de California adquirieron una repentina presencia ante los ojos de los consumidores americanos. El movimiento de boicot a la producción de uva fresca movilizó a estudiantes y consumidores en toda América. El texto que se observa en este póster, impreso alrededor de 1970, describe la visión política de Chávez acerca de la emancipación política y económica de los trabajadores agrícolas. <i>La Causa</i>, como se la conocía entre los mexicoamericanos, era el pedernal político y artístico del movimiento chicano.Location: Currently not on view

Associated Place: United States: California

General Subject Association: HistoryReform MovementsEconomic ProtestLabor UnionsLatinoMigrant WorkersHispanicsRace RelationsStrikes and Boycotts

Subject:

See more items in: Political and Military History: Political History, Women's History Collection; Political History, Reform Movements Collection, Government, Politics, and Reform, Work, Mexican America, Princeton Posters

Exhibition:

Exhibition Location:

Credit Line: John A. Armendariz

Data Source: National Museum of American History

Id Number: PL.296849.35Catalog Number: 296849.35Accession Number: 296849

Object Name: poster

Physical Description: paper (overall material)black; blue; brown; white; green (overall color)Measurements: overall: 23 in x 17 1/2 in; 58.42 cm x 44.45 cm

Guid: http://n2t.net/ark:/65665/ng49ca746a3-9a8f-704b-e053-15f76fa0b4fa

Record Id: nmah_541077

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