Jewett Company Radiator Emblem

Description
This radiator emblem belonged to a Jewett automobile that was manufactured by the Paige-Detroit Motor Car Company from 1923 until 1926. The car was named after Harry M. Jewett, the president of the Paige-Detroit Motor Car Company. The Jewett came in touring, sedan, roadster, coupe, and brougham models which were all built on a 112-inch wheel base, with six-cylinder engines. The Jewett was advertised as “a thrifty six,” and sold from between $995 and $1770, depending on the model. The emblem has a white background, silver outside, white rim, blue rim, and blue letters “JEWETT” in the center.
Radiator emblems are small, colorful metal plates bearing an automobile manufacturer's name or logo that attached to the radiators grilles of early automobiles. Varying in shape and size, the emblems served as a small branding device, sometimes indicating the type of engine, place of manufacturing, or using an iconic image or catchy slogan to advertise their cars make and model. This emblem is part of the collection that was donated by Hubert G. Larson in 1964.
Location
Currently not on view
Object Name
emblem, radiator
ID Number
TR*325528.132
accession number
260303
catalog number
325528.132
subject
Transportation
Radiator Emblems
Road Transportation
See more items in
Work and Industry: Transportation, Road
Radiator Emblems
Road Transportation
Data Source
National Museum of American History, Kenneth E. Behring Center

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