Pathfinder Motor Car Radiator Emblem

Description
This Pathfinder radiator emblem belonged to a vehicle manufactured by the Motor Car Manufacturing Company of Indianapolis, Indiana between 1912 and 1917. The company was founded by the creditors of the Parry Auto Company, became the Motor Car Manufacturing Company, and changed its name to the Pathfinder Company in 1916. Pathfinder was the only brand that the company produced, but the car came in multiple models priced from between $1750 and $4250. The rectangular emblem reads “PATHFINDER” in white with “INDIANAPOLIS” underneath.
Radiator emblems are small, colorful metal plates bearing an automobile manufacturer's name or logo that attached to the radiators grilles of early automobiles. Varying in shape and size, the emblems served as a small branding device, sometimes indicating the type of engine, place of manufacturing, or using an iconic image or catchy slogan to advertise their cars make and model. This emblem is part of the collection that was donated by Hubert G. Larson in 1964.
Location
Currently not on view
Object Name
emblem, radiator
ID Number
TR*325528.188
accession number
260303
catalog number
325528.188
See more items in
Work and Industry: Transportation, Road
Radiator Emblems
Transportation
Road Transportation
Data Source
National Museum of American History, Kenneth E. Behring Center

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