Chrysler Radiator Emblem

Description
This radiator emblem belonged to a Chrysler automobile manufactured during the mind 1920s. Walter P. Chrysler worked for Buick and Willys before aquiring the Maxwell-Chalmers Company in 1923 and building a corporation that bore his name. In 1928 Chrysler took over Dodge and began offering models in different price brackets. He eventually expanded his company to rival Ford and General Motors.
Radiator emblems are small, colorful metal plates bearing an automobile manufacturer's name or logo that attached to the radiators grilles of early automobiles. Varying in shape and size, the emblems served as a small branding device, sometimes indicating the type of engine, place of manufacturing, or using an iconic image or catchy slogan to advertise their cars make and model. This emblem is part of the collection that was donated by Hubert G. Larson in 1964.
ID Number
TR.325528.051
accession number
260303
catalog number
325528.051
Credit Line
Hubert G. Larson
See more items in
Work and Industry: Transportation, Road
America on the Move
Radiator Emblems
Transportation
Road Transportation
Exhibition
America on the Move
Exhibition Location
National Museum of American History
Data Source
National Museum of American History, Kenneth E. Behring Center

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