Advertising - Overview
Advertising is meant to persuade, and the themes and techniques of that persuasion reveal a part of the nation's history. The Museum has preserved advertising campaigns for several familiar companies, such as Marlboro, Alka-Seltzer, Federal Express, Cover Girl, and Nike. It also holds the records of the NW Ayer Advertising Agency and business papers from Krispy Kreme Doughnuts, Carvel Ice Cream, and other companies. The Warshaw Collection of Business Americana comprises thousands of trade cards, catalogs, labels, and other business papers and images dating back to the late 1700s.
Beyond advertising campaigns, the collections encompass thousands of examples of packaging, catalogs, and other literature from many crafts and trades, from engineering to hat making. The collections also contain an eclectic array of advertising objects, such as wooden cigar-store Indians, neon signs, and political campaign ads.
"Advertising - Overview" showing 2 items.
Advertising notebook for health tonics
- Description (Brief)
- Plastic notebook with color advertisements on cover. One side has image of a bottle of "Tono Sumbol" and reverse has image of "Liquid Pancreopepsine."
- "Tono Sumbol", a patent medicine tonic and cordial, was a speciality of William R. Warner of Philadelphia, PA. It's active ingredient was sumbol, a stimulant and tonic made from balsamic resin.
- Location
- Currently not on view
- date made
- after 1895
- advertiser
- William R. Warner and Company
- maker
- Whitehead & Hoag Company
- ID Number
- 2006.0098.0753
- accession number
- 2006.0098
- catalog number
- 2006.0098.0753
- Data Source
- National Museum of American History, Kenneth E. Behring Center
Dixie Lye / Old Hickory
- Description (Brief)
- Cloth tape measure in round plastic case. The case is white with blue print and features an image of "Dixie Lye" on one side, and "Old Hickory Smoked Salt Curing Recipe" on the other. Both are products of the Pennsylvania Salt Manufacuring Company.
- Location
- Currently not on view
- date made
- after 1919
- advertiser
- Pennyslvania Salt Manufacturing Company
- maker
- Parisian Novelty Company
- ID Number
- 2006.0098.0782
- accession number
- 2006.0098
- catalog number
- 2006.0098.0782
- Data Source
- National Museum of American History, Kenneth E. Behring Center