Advertising - Overview
Advertising is meant to persuade, and the themes and techniques of that persuasion reveal a part of the nation's history. The Museum has preserved advertising campaigns for several familiar companies, such as Marlboro, Alka-Seltzer, Federal Express, Cover Girl, and Nike. It also holds the records of the NW Ayer Advertising Agency and business papers from Krispy Kreme Doughnuts, Carvel Ice Cream, and other companies. The Warshaw Collection of Business Americana comprises thousands of trade cards, catalogs, labels, and other business papers and images dating back to the late 1700s.
Beyond advertising campaigns, the collections encompass thousands of examples of packaging, catalogs, and other literature from many crafts and trades, from engineering to hat making. The collections also contain an eclectic array of advertising objects, such as wooden cigar-store Indians, neon signs, and political campaign ads.
"Advertising - Overview" showing 1 items.
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Henry Booth Collection, 1942-1974
- Notes
- Textile mogul Henry Booth was the grandson of William Booth, founder of the Salvation Army
- Summary
- Collection focuses primarily on the PhotoMetric custom tailoring system. It consists of advertisements, brochures, photographs, glass slides, a 16mm film, correspondence, financial records, meeting minutes, an operating manual, scrapbooks, magazines, and a guest register
- Cite as
- Henry Booth Collection, 1942-1974, Archives Center, National Museum of American History
- Date
- 1942
- 1942-1974
- 1940-1990
- 1920-2000
- 20th century
- 1940-2000
- 1950-2000
- collector
- Booth, Henry 1895-1969
- donor
- Booth, Robert
- Subject
- Booth, Virginia
- Eastman Kodak Co
- PhotoMetric Corporation
- Hillandale Handweavers
- Hillandale Farms
- Amalgamated Textiles Limited
- Richard Bennett Associates, Inc
- Local number
- 2000.3016 (NMAH Acc.)
- Data Source
- Archives Center - NMAH