Advertising - Overview

Advertising is meant to persuade, and the themes and techniques of that persuasion reveal a part of the nation's history. The Museum has preserved advertising campaigns for several familiar companies, such as Marlboro, Alka-Seltzer, Federal Express, Cover Girl, and Nike. It also holds the records of the NW Ayer Advertising Agency and business papers from Krispy Kreme Doughnuts, Carvel Ice Cream, and other companies. The Warshaw Collection of Business Americana comprises thousands of trade cards, catalogs, labels, and other business papers and images dating back to the late 1700s.
Beyond advertising campaigns, the collections encompass thousands of examples of packaging, catalogs, and other literature from many crafts and trades, from engineering to hat making. The collections also contain an eclectic array of advertising objects, such as wooden cigar-store Indians, neon signs, and political campaign ads.
"Advertising - Overview" showing 2 items.
Cleaned by American occupation--O'Reilly, an important shopping street (W.). [Caption No. 6505 : stereoscopic interpositive.]
- Notes
- Currently stored in box 3.2.15 [27]
- Covered horse-drawn vehicle coming down narrow street toward viewer, with passers-by on sidewalks. Signs stretched across street include Kodak advertisement in English, with image of folding camera, for "Suarez & Lychenheim, / Opticians and Dealers in Photographic Supplies / Agents for Eastman Kodak Co." The Suarez & Lychenheim shop, at no.106, appears at left
- Date
- 1900
- 1910
- 1890-1920
- publisher
- Underwood & Underwood
- Subject
- Eastman Kodak Co
- Suarez & Lychenheim
- Local number
- RSN 21293
- Data Source
- Archives Center - NMAH
- No Image Available
Alan and Elaine Levitt Advertisement Collection, 1920 - 1960s
- Notes
- Alan Levitt owned and operated Sherman Pharmacy, Sherman, New York, 1973-1985. The pharmacy was originally opened May 9, 1895. He and his wife Elaine donated a number of pharmaceutically related objects and archival materials, primarily advertising
- Summary
- Advertising materials relating to pharmaceutical and other supplies as part of the stock of retail pharmacies from 1920 to the early 1960s, mostly advertisements for cigars, cigarettes, Coca-Cola, Kodak, veterinary supplies, and patent medicines
- Cite as
- Alan and Elaine Levitt Advertisement Collection, 1920-early 1960s, National Museum of American History
- Date
- 1920
- 1970
- 1920 - 1960s
- 1920-1970
- 20th century
- collector
- Levitt, Alan
- Levitt, Elaine
- Medical Sciences, Division of, NMAH, SI
- Subject
- Sherman Pharmacy (Sherman, N.Y.)
- Eastman Kodak Co
- Local number
- 1988.3039 (NMAH Acc.)
- Data Source
- Archives Center - NMAH

