Advertising - Overview
Advertising is meant to persuade, and the themes and techniques of that persuasion reveal a part of the nation's history. The Museum has preserved advertising campaigns for several familiar companies, such as Marlboro, Alka-Seltzer, Federal Express, Cover Girl, and Nike. It also holds the records of the NW Ayer Advertising Agency and business papers from Krispy Kreme Doughnuts, Carvel Ice Cream, and other companies. The Warshaw Collection of Business Americana comprises thousands of trade cards, catalogs, labels, and other business papers and images dating back to the late 1700s.
Beyond advertising campaigns, the collections encompass thousands of examples of packaging, catalogs, and other literature from many crafts and trades, from engineering to hat making. The collections also contain an eclectic array of advertising objects, such as wooden cigar-store Indians, neon signs, and political campaign ads.
"Advertising - Overview" showing 1364 items.
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[Advertisements on baseball field outfield walls, probably Griffith Stadium] [panoramic cellulose acetate photonegative]
- Summary
- Scoreboard with teams names can be seen in the center of the wall
- Cite as
- Scurlock Studio Records, ca. 1905-1994, Archives Center, National Museum of American History
- Date
- 1930
- 1960
- N.d
- 1930-1950
- 1930-1940
- photographer
- Scurlock, Addison N. 1883-1964
- Local number
- 618ns0242027bp.tif (AC Scan)
- Freezer box 11, Envelope 3
- Data Source
- Archives Center - NMAH
You see, young ladies, the value of a well-made soap... [Print advertising.] Harper's Magazine Advertiser. 1890
- Summary
- Illustration: Women chemists
- Published 1891
- Date
- 1890
- advertiser
- Procter & Gamble Company
- Subject
- Richards, Ellen H (Ellen Henrietta) 1842-1911
- Local number
- Ivorydata4 129
- 0207910119 (Scan No.)
- Data Source
- Archives Center - NMAH
From Our Mail. [Print advertising.] The Century Magazine. 1892
- Summary
- Illustration: Woman chemist at desk
- Published June 1892
- Date
- 1892
- advertiser
- Procter & Gamble Company
- Local number
- Ivorydata4 184
- 0207910174 (Scan No.)
- Data Source
- Archives Center - NMAH
With Ivory--no need to supply more than one soap. [Print advertising.] Hotel Management. 1924
- Summary
- Caption: "With Ivory--no need to supply more than one soap". Bar of Ivory above sink and tub
- Published March 1924
- Date
- 1924
- Creator
- Procter & Gamble Company
- Local number
- 244675
- Ivorydata4 532
- 0207910522 (Scan No.)
- Data Source
- Archives Center - NMAH
Mr. Auto Manufacturer sets a good example. [Print advertising.] Laundry Age. 1925
- Summary
- Caption: "Mr. Auto Manufacturer sets a good example"
- Published March 1925. Glue stains
- Date
- 1925
- Creator
- Procter & Gamble Company
- Local number
- 244685
- Ivorydata4 542
- 0207910532 (Scan No.)
- Data Source
- Archives Center - NMAH
Why do more doctors still recommend Ivory? [Print advertising.] Medical industry publications. 1964
- Summary
- Caption: "Why do more doctors still recommend Ivory?" Bar of Ivory in clear pill capsule
- Published Sept. & Oct. 1964
- Date
- 1964
- Creator
- Procter & Gamble Company
- Local number
- 245393
- Ivorydata4 1250
- 0307910055 (Scan No.)
- Data Source
- Archives Center - NMAH
Moreys [sic] Solitaire Groceries [advertisement: proof], 1915
- Notes
- 2?
- Summary
- Advertisement depicting different ethnic groups with a globe, bringing products for Morey's groceries from around the world. Text begins: "To the Rim of the World for the Finest..."
- Date
- 1915
- advertiser
- Morey Mercantile Co., The
- Local number
- 040059108.tif (AC Scan No.)
- Data Source
- Archives Center - NMAH
Rachel's Enamel Bloom [advertisement : trade card], 1882
- Notes
- Cosmetics
- Summary
- Trade card depicting an Asian man ironing
- Date
- 1882
- Local number
- 040060122.tif (AC Scan No.)
- Data Source
- Archives Center - NMAH
France Violets and England Rose [trade card]
- Summary
- English woman with roses on one side and French woman with violets on the other
- Local number
- 040060158.tif (AC Scan No., England Rose)
- 040060159.tif (AC Scan No., France Violets)
- Data Source
- Archives Center - NMAH
Spain Carnation and German Wildflower [trade card]
- Summary
- One side of card shows Spanish woman with carnations and smaller picture underneath; the other side shows a German woman in field with wildflowers and a smaller picture underneath
- Local number
- 040060161.tif (AC Scan No. Spain Carnation)
- 040060162.tif (AC Scan No. German Wildflower)
- Data Source
- Archives Center - NMAH
