Mr. Peanut


The Planters Peanut Company was established in 1906 and incorporated as the Planters Nut and Chocolate Company in 1908. In 1916, when the firm ran a contest for a suitable logo, the young Antonio Gentile submitted a drawing of an anthropomorphic peanut. After a commercial artist added a monocle and top hat, Mr. Peanut became a widely-known commercial logo. The Celanese Plastics Company donated this celluloid Mr. Peanut to the Smithsonian in 1973.

Location: Currently not on view

See more items in: Medicine and Science: Chemistry


Exhibition Location:

Credit Line: Gift of Celanese Plastic Company

Data Source: National Museum of American History

Id Number: CH.334571Accession Number: 310799Catalog Number: 334571

Object Name: Celluloid NoveltyObject Type: souvenirs

Measurements: overall: 58 mm x 19 mm x 9 mm; 2 5/16 in x 3/4 in x 3/8 inoverall: 2 3/16 in x 5/8 in x 1/4 in; 5.55625 cm x 1.5875 cm x .635 cm


Record Id: nmah_2946

Our collection database is a work in progress. We may update this record based on further research and review. Learn more about our approach to sharing our collection online.

If you would like to know how you can use content on this page, see the Smithsonian's Terms of Use. If you need to request an image for publication or other use, please visit Rights and Reproductions.