Advertising

Ivory Soap Ad

Advertising is meant to persuade, and the themes and techniques of that persuasion reveal a part of the nation's history. The Museum has preserved advertising campaigns for several familiar companies, such as Marlboro, Alka-Seltzer, Federal Express, Cover Girl, and Nike. It also holds the records of the NW Ayer Advertising Agency and business papers from Krispy Kreme Doughnuts, Carvel Ice Cream, and other companies. The Warshaw Collection of Business Americana comprises thousands of trade cards, catalogs, labels, and other business papers and images dating back to the late 1700s.

Beyond advertising campaigns, the collections encompass thousands of examples of packaging, catalogs, and other literature from many crafts and trades, from engineering to hat making. The collections also contain an eclectic array of advertising objects, such as wooden cigar-store Indians, neon signs, and political campaign ads.

Search term: *:* Set Name: Advertising Online visual material: Yes Museum / Unit: NMAH Museum / Unit: NMAH-AF Museum / Unit: NMAHLC YT Museum / Unit: NMAH BL Museum / Unit: NMAH YT Museum / Unit: ACAH Topic: Clothing and dress Clear All

Liberty Loan Pin

Round Liberty Loan pin with metal pin-back. The pin is blue with a white “V” in the center. White text reads “Liberty Loan.” A red, white, and blue plastic ribbon is attached to the pin. Blue text on the white portion reads “Volunteer.”Liberty Loans were part of the U.S.
Description (Brief)
Round Liberty Loan pin with metal pin-back. The pin is blue with a white “V” in the center. White text reads “Liberty Loan.” A red, white, and blue plastic ribbon is attached to the pin. Blue text on the white portion reads “Volunteer.”
Liberty Loans were part of the U.S. government’s effort to sell war bonds (also known as Liberty Bonds) during World War I to defray the expense of war. These bonds were issued by the U.S. Treasury. The First Liberty Bond Act was passed by Congress on April 24, 1917, and the bonds began issuance shortly thereafter.
Much like the use of military insignia to identify its wearer (by association with an organization) and his/her achievements, these pins and buttons were meant to be worn by Americans on the home front during World War I to show their membership in an organization and/or their contribution to a particular war effort, such as the United War Work Campaign. The pins and buttons displayed the wearer’s patriotism and generosity and undoubtedly also served to prompt others to become similarly involved in the various war efforts.
SOURCE:
Treasury Department, Liberty Loan Acts (Washington, D.C.: Government Printing Office, 1921). books.google.com/books?id=4qFAAAAAYAAJ.
Location
Currently not on view
date made
1917
maker
American Art Works
ID Number
2006.0098.0266
accession number
2006.0098
catalog number
2006.0098.0266

Always Victorious Stand Behind Old Glory Pin

Always Victorious; Stand Behind Old Glory.
Description (Brief)
Always Victorious; Stand Behind Old Glory. Clip-on pin shaped like a red, white, and blue bowtie.
“Let’s Stand Behind ‘Old Glory’” was a popular song during World War I that was written by Branch Cowell.
Much like the use of military insignia to identify its wearer (by association with an organization) and his/her achievements, these pins and buttons were meant to be worn by Americans on the home front during World War I to show their membership in an organization and/or their contribution to a particular war effort, such as the United War Work Campaign. The pins and buttons displayed the wearer’s patriotism and generosity and undoubtedly also served to prompt others to become similarly involved in the various war efforts.
SOURCE:
Library of Congress: loc.gov/item/2013562553.
Location
Currently not on view
date made
1918-1919
ID Number
2006.0098.0315
accession number
2006.0098
catalog number
2006.0098.0315

I Own A Liberty Bond Button

Round Liberty Bond button. The button is white and blue with a red border. White print reads “I Own A Liberty Bond” next to an image of the Statue of Liberty.Liberty Loans were part of the U.S.
Description (Brief)
Round Liberty Bond button. The button is white and blue with a red border. White print reads “I Own A Liberty Bond” next to an image of the Statue of Liberty.
Liberty Loans were part of the U.S. government’s effort to sell war bonds (also known as Liberty Bonds) during World War I to defray the expense of war. These bonds were issued by the U.S. Treasury. The First Liberty Bond Act was passed by Congress on April 24, 1917, and the bonds began issuance shortly thereafter.
Much like the use of military insignia to identify its wearer (by association with an organization) and his/her achievements, these pins and buttons were meant to be worn by Americans on the home front during World War I to show their membership in an organization and/or their contribution to a particular war effort, such as the United War Work Campaign. The pins and buttons displayed the wearer’s patriotism and generosity and undoubtedly also served to prompt others to become similarly involved in the various war efforts.
SOURCE:
Treasury Department, Liberty Loan Acts (Washington, D.C.: Government Printing Office, 1921). books.google.com/books?id=4qFAAAAAYAAJ.
Location
Currently not on view
date made
1917-1918
ID Number
2006.0098.0310
accession number
2006.0098
catalog number
2006.0098.0310

United War Work Campaign Pin

Straight pin-back United War Work Campaign pin. The pin is a flat, white square with a blue circle.
Description (Brief)
Straight pin-back United War Work Campaign pin. The pin is a flat, white square with a blue circle. Text in the circle says “United War Work Campaign.” Within the circle is a red shield that says “For The Boys Over There.”
The United War Work Campaign was a joint effort undertaken by seven voluntary organizations active during World War I: the National War Work Council of the YMCA, the War Work Council of the YWCA, the National Catholic War Council (Knights of Columbus), the Jewish Welfare Board, the War Camp Community Service, the American Library Association, and the Salvation Army. The aim of the campaign was for these seven organizations to raise at least $170,500,000 in subscriptions and pledges during the week of November 11–18, 1918, to help boost American soldiers’ morale and provide them with recreational activities.
Much like the use of military insignia to identify its wearer (by association with an organization) and his/her achievements, these pins and buttons were meant to be worn by Americans on the home front during World War I to show their membership in an organization and/or their contribution to a particular war effort, such as the United War Work Campaign. The pins and buttons displayed the wearer’s patriotism and generosity and undoubtedly also served to prompt others to become similarly involved in the various war efforts.
SOURCE:
“United War Work Campaign,” Committee on Public Information, Bulletin 42, 1918.
Location
Currently not on view
date made
1918
maker
Whitehead & Hoag Company
ID Number
2006.0098.0255
accession number
2006.0098
catalog number
2006.0098.0255

2nd War Fund Pin

Clip-on pin for the Second Red Cross War Fund. The pin is a white rectangle with a dark blue border. A red cross is in the center of the pin.
Description (Brief)
Clip-on pin for the Second Red Cross War Fund. The pin is a white rectangle with a dark blue border. A red cross is in the center of the pin. Dark blue print reads “2nd War Fund.”
The American Red Cross was one of the major organizations that conducted relief work during World War I. The Second Red Cross War Drive occurred from May 20–27, 1918, in an effort to raise at least $100,000,000 for the support of the organization’s work.
Much like the use of military insignia to identify its wearer (by association with an organization) and his/her achievements, these pins and buttons were meant to be worn by Americans on the home front during World War I to show their membership in an organization and/or their contribution to a particular war effort, such as the United War Work Campaign. The pins and buttons displayed the wearer’s patriotism and generosity and undoubtedly also served to prompt others to become similarly involved in the various war efforts.
SOURCE:
The Work of the American Red Cross During the War: A Statement of Finances and Accomplishments for the Period July 1, 1917, to February 28, 1919 (Washington, D.C.: American Red Cross, 1919), 16–19. archive.org/stream/cu31924027870777.
Location
Currently not on view
date made
1918
ID Number
2006.0098.0258
accession number
2006.0098
catalog number
2006.0098.0258

Kaufman Bros.

Celluloid notebook featuring an image of a woman in hat and jacket beside red flowers that may be cherry blossoms. Print on back advertises: "Printzess Distinction in Dress.
Description (Brief)
Celluloid notebook featuring an image of a woman in hat and jacket beside red flowers that may be cherry blossoms. Print on back advertises: "Printzess Distinction in Dress. This label on any coat or suit guarantees perfect fit-- shape retaining quality and two seasons satisfactory wear."
The Printz-Biederman Company of Cleveland, makers of the "Printzess" garments for women, was founded in 1893 by Moritz Printz and Joseph Biederman. The Printz-Biederman Company was widely known for its method of dealing with employees. The workers had a direct voting voice in all matters that affected their welfare.
Location
Currently not on view
date made
after 1903
advertiser
Kaufman Bros.
maker
Kaufman Bros.
ID Number
2006.0098.0473
accession number
2006.0098
catalog number
2006.0098.0473

United War Work Campaign Pin

Straight pin-back United War Work Campaign pin. The pin is a flat red, white, and blue rectangle.
Description (Brief)
Straight pin-back United War Work Campaign pin. The pin is a flat red, white, and blue rectangle. White text in the red portion reads “I Gave For The Boys.” Blue text in the white portion reads “Did You?” White text in the blue portion reads “United War Work Campaign.”
The United War Work Campaign was a joint effort undertaken by seven voluntary organizations active during World War I: the National War Work Council of the YMCA, the War Work Council of the YWCA, the National Catholic War Council (Knights of Columbus), the Jewish Welfare Board, the War Camp Community Service, the American Library Association, and the Salvation Army. The aim of the campaign was for these seven organizations to raise at least $170,500,000 in subscriptions and pledges during the week of November 11–18, 1918, to help boost American soldiers’ morale and provide them with recreational activities.
Much like the use of military insignia to identify its wearer (by association with an organization) and his/her achievements, these pins and buttons were meant to be worn by Americans on the home front during World War I to show their membership in an organization and/or their contribution to a particular war effort, such as the United War Work Campaign. The pins and buttons displayed the wearer’s patriotism and generosity and undoubtedly also served to prompt others to become similarly involved in the various war efforts.
SOURCE:
“United War Work Campaign,” Committee on Public Information, Bulletin 42, 1918.
Location
Currently not on view
date made
1918
maker
Whitehead & Hoag Company
ID Number
2006.0098.0261
accession number
2006.0098
catalog number
2006.0098.0261

United We Stand Button

Lapel pin in the shape of Uncle Sam’s top hat. The red and white striped portion of the hat says “United,” and the blue band says “We Stand” in white.James Montgomery Flagg popularized the image of Uncle Sam during World War I with his famous “I Want You For U.S.
Description (Brief)
Lapel pin in the shape of Uncle Sam’s top hat. The red and white striped portion of the hat says “United,” and the blue band says “We Stand” in white.
James Montgomery Flagg popularized the image of Uncle Sam during World War I with his famous “I Want You For U.S. Army” poster.
Much like the use of military insignia to identify its wearer (by association with an organization) and his/her achievements, these pins and buttons were meant to be worn by Americans on the home front during World War I to show their membership in an organization and/or their contribution to a particular war effort, such as the United War Work Campaign. The pins and buttons displayed the wearer’s patriotism and generosity and undoubtedly also served to prompt others to become similarly involved in the various war efforts.
SOURCE:
“The Most Famous Poster,” American Treasures of the Library of Congress, loc.gov/exhibits/treasures/trm015.html.
Location
Currently not on view
date made
1917-1918
maker
George Borgfeldt & Company
ID Number
2006.0098.0314
accession number
2006.0098
catalog number
2006.0098.0314

Sunbeams Button

Round button with an image of a yellow and red sun rising over a blue ocean-like horizon. White text on the blue horizon reads “Sunbeams.” A red, white, and blue plastic ribbon is attached to the pin.
Description (Brief)
Round button with an image of a yellow and red sun rising over a blue ocean-like horizon. White text on the blue horizon reads “Sunbeams.” A red, white, and blue plastic ribbon is attached to the pin. Blue text on the white portion reads “Volunteer.”
Sunbeams were an offshoot of the Salvation Army’s Life-Saving Girl Guards that was specifically targeted for younger girls (approximately ages six to eleven). The first Girl Guard group appeared in London in 1915. This initial troop of Girl Guards learned homemaking and outdoor living skills such as cooking and camping. The Salvation Army was a major organization in fundraising for the war effort and doing relief work during World War I, and it is well known for serving fresh doughnuts to American soldiers on the front lines during the war. Today the Salvation Army still has Girl Guards and Sunbeams around the world. Both groups focus on spiritual, social, mental, and physical growth through a variety of activities such as camps, field trips, and service projects.
Much like the use of military insignia to identify its wearer (by association with an organization) and his/her achievements, these pins and buttons were meant to be worn by Americans on the home front during World War I to show their membership in an organization and/or their contribution to a particular war effort, such as the United War Work Campaign. The pins and buttons displayed the wearer’s patriotism and generosity and undoubtedly also served to prompt others to become similarly involved in the various war efforts.
SOURCE:
“Girl Guards and Sunbeams,” The Salvation Army, salvationarmyalm.org/youthministries/girl-guards-and-sunbeams.
Location
Currently not on view
date made
1917-1918
ID Number
2006.0098.0267
accession number
2006.0098
catalog number
2006.0098.0267

Oak Hall Clothing Co.

A stamp holder and pocket calendar of cream celluloid. The inside contains a calendar for 1900. A promotional novelty, it advertises Oak Hall Clothing Co. of Boston.
Description (Brief)
A stamp holder and pocket calendar of cream celluloid. The inside contains a calendar for 1900. A promotional novelty, it advertises Oak Hall Clothing Co. of Boston. The front resembles a stamped envelope.
Oak Hall was a well-known men’s clothing retailer in Boston started by George W. Simmons. The name derives from the new woodwork in the store following an 1842 renovation—a look that became synonymous with high-end men’s clothing stores. Thanks to Simmons's aggressive marketing campaigns, the store was familiar to most residents of New England in the mid-19th century. It is mentioned in works by Nathaniel Hawthorne (“Main Street”) and derisively by Henry David Thoreau (“Ktaadn”), as well as in correspondence by Henry Wadsworth Longfellow, who was incensed at the store’s use of advertising poems (written by “Professor Goodfellow”), and patterned on Longfellow's style.
Source: “Oak Hall in American Literature” by Steven Allaback, in American Literature Vol. 46 No.4 Jan. 1975, p. 545-549.
Location
Currently not on view
date made
1900
maker
Whitehead & Hoag Company
ID Number
2006.0098.0980
accession number
2006.0098
catalog number
2006.0098.0980

Liberty Loan of 1917 Button

Round Liberty Loan button. The button is red with a blue border.
Description (Brief)
Round Liberty Loan button. The button is red with a blue border. White print on the border reads “Get Behind The Government.” White print on the red portion reads “Liberty Loan of 1917” and is cut across by a blue and white image of the Statue of Liberty.
Liberty Loans were part of the U.S. government’s effort to sell war bonds (also known as Liberty Bonds) during World War I to defray the expense of war. These bonds were issued by the U.S. Treasury. The First Liberty Bond Act was passed by Congress on April 24, 1917, and the bonds began issuance shortly thereafter.
Much like the use of military insignia to identify its wearer (by association with an organization) and his/her achievements, these pins and buttons were meant to be worn by Americans on the home front during World War I to show their membership in an organization and/or their contribution to a particular war effort, such as the United War Work Campaign. The pins and buttons displayed the wearer’s patriotism and generosity and undoubtedly also served to prompt others to become similarly involved in the various war efforts.
SOURCE:
Treasury Department, Liberty Loan Acts (Washington, D.C.: Government Printing Office, 1921). books.google.com/books?id=4qFAAAAAYAAJ.
Location
Currently not on view
date made
1917
ID Number
2006.0098.0311
accession number
2006.0098
catalog number
2006.0098.0311

Community Chest Button

Round Community Chest button. The button is white with a red border. White text on the border reads “Community Chest.” Blue text in the white center reads “I’ve Given.”In 1913 the first Community Chest was established in Cleveland, Ohio.
Description (Brief)
Round Community Chest button. The button is white with a red border. White text on the border reads “Community Chest.” Blue text in the white center reads “I’ve Given.”
In 1913 the first Community Chest was established in Cleveland, Ohio. The aim of a Community Chest was to pool local monetary resources, particularly those from local business and social services, and to then distribute the money among the community for its needs. Community Chests grew in popularity in the United States and Canada during World War I, during which time they were known as War Chests—over three hundred cities had War Chests by the summer of 1918. The typical mode of donating to a community War Chest was to pledge part of your salary to the chest. Today the Community Chest organization is known as United Way.
Much like the use of military insignia to identify its wearer (by association with an organization) and his/her achievements, these pins and buttons were meant to be worn by Americans on the home front during World War I to show their membership in an organization and/or their contribution to a particular war effort, such as the United War Work Campaign. The pins and buttons displayed the wearer’s patriotism and generosity and undoubtedly also served to prompt others to become similarly involved in the various war efforts.
SOURCE:
“History,” United Way, unitedway.org/pages/history.
“History,” United Way of LaPorte County, unitedwaylpc.org/history.
Oliver Zunz, Philanthropy in America: A History (Princeton, NJ: Princeton University Press, 2012), 51–66.
Location
Currently not on view
date made
ca 1914-1918
maker
Canadian American Art Works, Ltd.
ID Number
2006.0098.0309
accession number
2006.0098
catalog number
2006.0098.0309

War Savings Service Button

Round War Savings Service button.
Description (Brief)
Round War Savings Service button. The outer circle is brown with light brown text that reads “∙ War Savings Service ∙ W.S.S.” The inner circle is blue and white with an image of the Statue of Liberty’s torch.
The War Savings Service was related to the purchase of War Savings Stamps. The U.S. Treasury began issuing War Savings Stamps in late 1917 to help fund American participation in World War I. The War Savings Service button was a way for Americans to indicate that they were “enlisted in the great army of production and saving” on the home front.
Much like the use of military insignia to identify its wearer (by association with an organization) and his/her achievements, these pins and buttons were meant to be worn by Americans on the home front during World War I to show their membership in an organization and/or their contribution to a particular war effort, such as the United War Work Campaign. The pins and buttons displayed the wearer’s patriotism and generosity and undoubtedly also served to prompt others to become similarly involved in the various war efforts.
SOURCE:
“Drive on for War Savings Stamps: Opportunity Given to All to Help Defeat Germany by Lending to the Government,” Greater New York 7 (June 24, 1918): 12. books.google.com/books?id=tisiAQAAMAAJ.
Location
Currently not on view
date made
1917-1918
maker
Whitehead & Hoag Company
ID Number
2006.0098.0312
accession number
2006.0098
catalog number
2006.0098.0312

2nd War Fund Button

Second Red Cross War Fund button. The button is a white circle with a dark blue border. A red cross is in the center of the button. Blue print reads “2nd War Fund.”The American Red Cross was one of the major organizations that conducted relief work during World War I.
Description (Brief)
Second Red Cross War Fund button. The button is a white circle with a dark blue border. A red cross is in the center of the button. Blue print reads “2nd War Fund.”
The American Red Cross was one of the major organizations that conducted relief work during World War I. The Second Red Cross War Drive occurred from May 20–May 27, 1918, in an effort to raise at least $100,000,000 for the support of the organization’s work.
Much like the use of military insignia to identify its wearer (by association with an organization) and his/her achievements, these pins and buttons were meant to be worn by Americans on the home front during World War I to show their membership in an organization and/or their contribution to a particular war effort, such as the United War Work Campaign. The pins and buttons displayed the wearer’s patriotism and generosity and undoubtedly also served to prompt others to become similarly involved in the various war efforts.
SOURCE:
The Work of the American Red Cross During the War: A Statement of Finances and Accomplishments for the Period July 1, 1917, to February 28, 1919 (Washington, D.C.: American Red Cross, 1919), 16–19. archive.org/stream/cu31924027870777.
Location
Currently not on view
date made
1914-1918
ID Number
2006.0098.0307
accession number
2006.0098
catalog number
2006.0098.0307

ComputerLand T-shirt

This black t-shirt was made in USA of 50% combed cotton and 50% polyester. In white text it reads "Where in the world is Computerland?” Below the text inside, a rectangle outlined in white, is a map of the world.
Description
This black t-shirt was made in USA of 50% combed cotton and 50% polyester. In white text it reads "Where in the world is Computerland?” Below the text inside, a rectangle outlined in white, is a map of the world. Below the map, in red and white it reads: “In the (Heart) of New York; 58 WEST 44th STREET.” (Heart) is a red heart shape.
James Egan, Joseph Alfieri, Robert Kurland, and Thomas Vandermeulen of Facks Computer, Inc. were the owners of the first ComputerLand store in Manhattan.
ComputerLand was a nationwide chain of retail computer stores. They opened their first store in 1976 in Hayward, California. By 1990 most stores had closed and in early 1999 the company officially disbanded..
The objects in accession 2017.0321 and non-accession 2017.3153 are related.
Location
Currently not on view
ID Number
2017.3153.02
nonaccession number
2017.3153
catalog number
2017.3153.02

2nd War Fund Pin

Clip-on pin for the Second Red Cross War Fund. The pin is a white rectangle with a blue border. A red cross is in the center of the pin. Blue print reads “2nd War Fund.”The American Red Cross was one of the major organizations that conducted relief work during World War I.
Description (Brief)
Clip-on pin for the Second Red Cross War Fund. The pin is a white rectangle with a blue border. A red cross is in the center of the pin. Blue print reads “2nd War Fund.”
The American Red Cross was one of the major organizations that conducted relief work during World War I. The Second Red Cross War Drive occurred from May 20–27, 1918, in an effort to raise at least $100,000,000 for the support of the organization’s work.
Much like the use of military insignia to identify its wearer (by association with an organization) and his/her achievements, these pins and buttons were meant to be worn by Americans on the home front during World War I to show their membership in an organization and/or their contribution to a particular war effort, such as the United War Work Campaign. The pins and buttons displayed the wearer’s patriotism and generosity and undoubtedly also served to prompt others to become similarly involved in the various war efforts.
SOURCE:
The Work of the American Red Cross During the War: A Statement of Finances and Accomplishments for the Period July 1, 1917, to February 28, 1919 (Washington, D.C.: American Red Cross, 1919), 16–19. archive.org/stream/cu31924027870777.
Location
Currently not on view
date made
1918
ID Number
2006.0098.0257
accession number
2006.0098
catalog number
2006.0098.0257

1919 Button

Round 1919 button. The button is white with a blue border. A red cross is in the center of the button.
Description (Brief)
Round 1919 button. The button is white with a blue border. A red cross is in the center of the button. Blue print reads “1919.”
The American Red Cross was one of the major organizations that conducted relief work during World War I.
Much like the use of military insignia to identify its wearer (by association with an organization) and his/her achievements, these pins and buttons were meant to be worn by Americans on the home front during World War I to show their membership in an organization and/or their contribution to a particular war effort, such as the United War Work Campaign. The pins and buttons displayed the wearer’s patriotism and generosity and undoubtedly also served to prompt others to become similarly involved in the various war efforts.
Location
Currently not on view
date made
1919
maker
American Art Sign Company
ID Number
2006.0098.0308
accession number
2006.0098
catalog number
2006.0098.0308

2nd War Fund Button

Straight pin-back Second Red Cross War Fund pin. The pin is a white rectangle with a blue border. A red cross is in the center of the pin. Blue print reads “2nd War Fund.”The American Red Cross was one of the major organizations that conducted relief work during World War I.
Description (Brief)
Straight pin-back Second Red Cross War Fund pin. The pin is a white rectangle with a blue border. A red cross is in the center of the pin. Blue print reads “2nd War Fund.”
The American Red Cross was one of the major organizations that conducted relief work during World War I. The Second Red Cross War Drive occurred from May 20–27, 1918, in an effort to raise at least $100,000,000 for the support of the organization’s work.
Much like the use of military insignia to identify its wearer (by association with an organization) and his/her achievements, these pins and buttons were meant to be worn by Americans on the home front during World War I to show their membership in an organization and/or their contribution to a particular war effort, such as the United War Work Campaign. The pins and buttons displayed the wearer’s patriotism and generosity and undoubtedly also served to prompt others to become similarly involved in the various war efforts.
SOURCE:
The Work of the American Red Cross During the War: A Statement of Finances and Accomplishments for the Period July 1, 1917, to February 28, 1919 (Washington, D.C.: American Red Cross, 1919), 16–19. archive.org/stream/cu31924027870777.
Location
Currently not on view
date made
1918
ID Number
2006.0098.0268
accession number
2006.0098
catalog number
2006.0098.0268

United War Work Campaign 7 Button

Round United War Work Campaign button. The button is white with a red border.
Description (Brief)
Round United War Work Campaign button. The button is white with a red border. White text on the border reads “* United * War Work Campaign.” A blue star and “7” are in the center of the button.
The United War Work Campaign was a joint effort undertaken by seven voluntary organizations active during World War I: the National War Work Council of the YMCA, the War Work Council of the YWCA, the National Catholic War Council (Knights of Columbus), the Jewish Welfare Board, the War Camp Community Service, the American Library Association, and the Salvation Army. The aim of the campaign was for these seven organizations to raise at least $170,500,000 in subscriptions and pledges during the week of November 11–18, 1918, to help boost American soldiers’ morale and provide them with recreational activities.
Much like the use of military insignia to identify its wearer (by association with an organization) and his/her achievements, these pins and buttons were meant to be worn by Americans on the home front during World War I to show their membership in an organization and/or their contribution to a particular war effort, such as the United War Work Campaign. The pins and buttons displayed the wearer’s patriotism and generosity and undoubtedly also served to prompt others to become similarly involved in the various war efforts.
SOURCE:
“United War Work Campaign,” Committee on Public Information, Bulletin 42, 1918.
Location
Currently not on view
date made
1914-1918
maker
Whitehead & Hoag Company
ID Number
2006.0098.0313
accession number
2006.0098
catalog number
2006.0098.0313

Fourth Liberty Loan Pin

Round Fourth Liberty Loan pin with metal pin-back. The pin is blue with white print that reads “Fourth Liberty Loan.” The image of a red, white, and blue flag is in the center of the pin. A red, white, and blue plastic ribbon is attached to the pin.
Description (Brief)
Round Fourth Liberty Loan pin with metal pin-back. The pin is blue with white print that reads “Fourth Liberty Loan.” The image of a red, white, and blue flag is in the center of the pin. A red, white, and blue plastic ribbon is attached to the pin. Blue text on the white portion reads “Volunteer.”
The Fourth Liberty Loan was part of the larger effort by the U.S. government to sell war bonds (also known as Liberty Bonds) during World War I to defray the expense of war. These bonds were issued by the U.S. Treasury. The Fourth Liberty Bond Act was passed by Congress on July 9, 1918, and the bonds began issuance in September 1918.
Much like the use of military insignia to identify its wearer (by association with an organization) and his/her achievements, these pins and buttons were meant to be worn by Americans on the home front during World War I to show their membership in an organization and/or their contribution to a particular war effort, such as the United War Work Campaign. The pins and buttons displayed the wearer’s patriotism and generosity and undoubtedly also served to prompt others to become similarly involved in the various war efforts.
SOURCE:
Treasury Department, Liberty Loan Acts (Washington, D.C.: Government Printing Office, 1921). books.google.com/books?id=4qFAAAAAYAAJ.
Location
Currently not on view
date made
1918
ID Number
2006.0098.0264
accession number
2006.0098
catalog number
2006.0098.0264

United War Work Campaign Pin

Straight pin-back United War Work Campaign pin. The pin is a flat, blue rectangle with white print that reads “United War Work Campaign.” Within the rectangle is a white square with a red shield.
Description (Brief)
Straight pin-back United War Work Campaign pin. The pin is a flat, blue rectangle with white print that reads “United War Work Campaign.” Within the rectangle is a white square with a red shield. The shield has white text that reads “For The Boys Over There.”
The United War Work Campaign was a joint effort undertaken by seven voluntary organizations active during World War I: the National War Work Council of the YMCA, the War Work Council of the YWCA, the National Catholic War Council (Knights of Columbus), the Jewish Welfare Board, the War Camp Community Service, the American Library Association, and the Salvation Army. The aim of the campaign was for these seven organizations to raise at least $170,500,000 in subscriptions and pledges during the week of November 11–18, 1918, to help boost American soldiers’ morale and provide them with recreational activities.
Much like the use of military insignia to identify its wearer (by association with an organization) and his/her achievements, these pins and buttons were meant to be worn by Americans on the home front during World War I to show their membership in an organization and/or their contribution to a particular war effort, such as the United War Work Campaign. The pins and buttons displayed the wearer’s patriotism and generosity and undoubtedly also served to prompt others to become similarly involved in the various war efforts.
SOURCE:
“United War Work Campaign,” Committee on Public Information, Bulletin 42, 1918.
Location
Currently not on view
date made
1914-1918
maker
Whitehead & Hoag Company
ID Number
2006.0098.0256
accession number
2006.0098
catalog number
2006.0098.0256

Suit Skirt, worn by Ella Fitzgerald

Made of red fabric. This skirt is from the ensemble worn by jazz vocalist, Ella Fitzgerald, in an American Express Card advertisement, photographed by Annie Liebovitz. Sewn on the inside waistbandFCurrently not on view
Description

Made of red fabric. This skirt is from the ensemble worn by jazz vocalist, Ella Fitzgerald, in an American Express Card advertisement, photographed by Annie Liebovitz. Sewn on the inside waistband

F

Location
Currently not on view
advertiser
American Express Company
wearer
Fitzgerald, Ella
designer
Loper, Don
ID Number
1996.0342.007
accession number
1996.0342
catalog number
1996.0342.007

The Horse Trustee

Black and white print; a broadside announcing that the race horse,Trustee, would stand for mares during the present season at a particular stable.
Description (Brief)
Black and white print; a broadside announcing that the race horse,Trustee, would stand for mares during the present season at a particular stable. A small view of a man holding the reins of a horse is above the text giving the details of the horse's pedigree and performance.
Description
A black and white print of a man holding the reins of a black stallion in a meadow. The broadside announces Trustee will stand for mares.
Trustee was foaled in 1837 from Trustee and Fanny Pollen, a distant mare of Messenger. Trustee’s pedigree is significant because it represents a shift from the traditional method of breeding running stallions to trotting mares to the newer method of breeding proven trotting champions together. He was famous for trotting 20 miles in 35.5 minutes in 1848.
Jared W. Bell was born in 1798 and died in 1870 from Bright’s Disease in New York. He had been married and was a painter by profession.
Location
Currently not on view
Date made
1849
printer
Bell, Jared W.
ID Number
DL.60.3597
catalog number
60.3597

The Old Reliable Schuttler Wagon. Presented by Peter Schuttler, Chicago

Color print of a wagon train descending a mountain road to a central level area beside a river. A wooden fenced structure is located to the left with tents and a number of parked wagons across from it.
Description (Brief)
Color print of a wagon train descending a mountain road to a central level area beside a river. A wooden fenced structure is located to the left with tents and a number of parked wagons across from it. This is an advertisement for Peter Schuttler, a prominent manufacturer of the wagons out of Chicago. Peter Schuttler was a German immigrant who learned his craft by working for a wagon maker in Sandusky, Ohio. In 1843 he moved to Chicago to start his own business by producing wagons for both the city and for Western travellers. By the 1850's, he had become a leading manufacturer of wagons partially due to the California Gold Rush, producing up to 1800 wagons a year. His son Peter took over the business when he died in 1865.
This image was a copy of a 1875-1880 stereo viewby Thurlow of Manitou Springs.
Location
Currently not on view
Date made
n.d.
date made
ca 1885
maker
Clay & Company
ID Number
DL.60.3753
catalog number
60.3753

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