This official Weight Watchers food scale helped members stick to the recommended portion sizes in its weight loss program. The franchise company was founded in 1963 by Jean Nidetch, who modeled it on a support group she’d formed to help herself and her friends keep their resolve to lose weight. It expanded rapidly and by 1968, the year this scale was sold, Weight Watchers also marketed cookbooks, frozen foods, and exercise videos.
Date Made: 1968
Maker: IDL Corporation
Place Made: United States: New Jersey, Carlstadt
Web Subject: Body
Subject:
See more items in: Home and Community Life: Costume, American Enterprise, Domestic Furnishings
Exhibition: American Enterprise
Exhibition Location: National Museum of American History
Credit Line: Gift of Helen Winkle
Data Source: National Museum of American History
Id Number: 2012.0090.01Catalog Number: 2012.0090.01Accession Number: 2012.0090
Object Name: scale with box
Physical Description: plastic (scale material)metal (scale material)paper (box material)Measurements: overall box: 4 in x 4 1/8 in x 2 1/2 in; 10.16 cm x 10.4775 cm x 6.35 cmoverall scale: 3 3/16 in x 4 in x 2 1/4 in; 8.05942 cm x 10.16 cm x 5.715 cm
Metadata Usage: CC0
Guid: https://n2t.net/ark:/65665/ng49ca746b3-0bb3-704b-e053-15f76fa0b4fa
Record Id: nmah_1437381
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