Wine Crate Label
Wine Crate Label
Usage conditions apply
- Description (Brief)
- Labels are an important marketing device. They often go beyond merely identifying contents and are designed to help establish brand distinction and generate customer loyalty for a largely interchangeable product.
- This red wine crate side was in use by the Italian Swiss Colony company of San Francisco, California during the early 20th century. The crate reads “Italian Swiss Colony, California Tipo Red, 12 quarts.” The crate bears a label by the Italian Swiss Colony that has a space for the shipping number, serial number, kind of wine, date made, quantity, and alcoholic content. The "Washington State Liquor Control Board" is the Cosignee. The crate also bears a stamp noting that the alcohol tax of 30 cents has been paid.
- Location
- Currently not on view
- Object Name
- crate label
- referenced business
- Italian Swiss Colony
- Place Made
- United States: California, San Francisco
- Physical Description
- paper (crate label material)
- wood (substrate material)
- Measurements
- crate label: 11 1/2 in x 12 in; 29.21 cm x 30.48 cm
- ID Number
- 1979.0441.048
- accession number
- 1979.0441
- catalog number
- 1979.0441.048
- Credit Line
- L.E. Leininger
- See more items in
- Work and Industry: Agriculture
- Food
- Crate Labels
- Agriculture
- Data Source
- National Museum of American History
Nominate this object for photography.
Our collection database is a work in progress. We may update this record based on further research and review. Learn more about our approach to sharing our collection online.
If you would like to know how you can use content on this page, see the Smithsonian's Terms of Use. If you need to request an image for publication or other use, please visit Rights and Reproductions.
Note: Comment submission is temporarily unavailable while we make improvements to the site. We apologize for the interruption. If you have a question relating to the museum's collections, please first check our Collections FAQ. If you require a personal response, please use our Contact page.
