Advertising Button, Caliper Corporation, Maptitude Geographic Information System

Advertising Button, Caliper Corporation, Maptitude Geographic Information System

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Description
This circular button has blue and black text on a yellow border that reads: Increase your Maptitude. Maptitude Geographic Information System by Caliper. It has an image of a person's profile filled in with an image of a world map.
Caliper Corporation was founded in 1983 in Newton, Massachusetts. They provide GIS consulting and mapping and transportation software solutions.
Maptitude Mapping Software, first released in 1995, is used to spot geographic patterns and discover how they affect your business -- such as where customers were located and what locations had the highest sales.
Reference: [last accessed 2019-08-06]
www.caliper.com/ovuabout.htm
Location
Currently not on view
Object Name
button, advertising
date made
c 1990s
Physical Description
plastic (overall material)
metal (overall material)
Measurements
overall: 3/16 in x 2 1/4 in;.47625 cm x 5.715 cm
ID Number
2009.3071.195
catalog number
2009.3071.195
nonaccession number
2009.3071
Credit Line
David DeJean
See more items in
Medicine and Science: Computers
Measuring & Mapping
Advertising
Computers & Business Machines
Data Source
National Museum of American History
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