Advertising Button, Caliper Corporation, Maptitude Geographic Information System

There are restrictions for re-using this image. For more information, visit the Smithsonian's Terms of Use page .
International media Interoperability Framework
IIIF provides researchers rich metadata and media viewing options for comparison of works across cultural heritage collections. Visit the IIIF page to learn more.
View manifest View in Mirador Viewer
Description:

This circular button has blue and black text on a yellow border that reads: Increase your Maptitude. Maptitude Geographic Information System by Caliper. It has an image of a person's profile filled in with an image of a world map.

Caliper Corporation was founded in 1983 in Newton, Massachusetts. They provide GIS consulting and mapping and transportation software solutions.

Maptitude Mapping Software, first released in 1995, is used to spot geographic patterns and discover how they affect your business -- such as where customers were located and what locations had the highest sales.

Reference: [last accessed 2019-08-06]

www.caliper.com/ovuabout.htm

Date Made: c 1990s

Location: Currently not on view

See more items in: Medicine and Science: Computers, Advertising, Computers & Business Machines, Measuring & Mapping

Exhibition:

Exhibition Location:

Credit Line: David DeJean

Data Source: National Museum of American History

Id Number: 2009.3071.195Catalog Number: 2009.3071.195Nonaccession Number: 2009.3071

Object Name: button, advertising

Physical Description: plastic (overall material)metal (overall material)Measurements: overall: 3/16 in x 2 1/4 in; .47625 cm x 5.715 cm

Metadata Usage: CC0

Guid: http://n2t.net/ark:/65665/ng49ca746ac-e1ee-704b-e053-15f76fa0b4fa

Record Id: nmah_1366899

Our collection database is a work in progress. We may update this record based on further research and review. Learn more about our approach to sharing our collection online.

If you would like to know how you can use content on this page, see the Smithsonian's Terms of Use. If you need to request an image for publication or other use, please visit Rights and Reproductions.