Minipoo Dry Shampoo

Minipoo Dry Shampoo

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Description
Minipoo Dry Shampoo was produced from the early 1940s through the late 1960s. Dry shampoos usually featured fuller’s earth, which was used to absorb excess oils. Minipoo was clearly marketed towards women, and advertisements indicated that one could use this shampoo while sick in bed. It was known as the ten-minute dry shampoo, convenient for "surprise dates," and children-approved because no soap would get in their eyes. Minipoo would also protect your permanent wave. It came with a disposable mitt for application. This particular package was probably produced by the Stephanie Brooke Company, of New Jersey, during the 1960s, when the advertising slogan was "When you can’t shampoo, Minipoo."
Location
Currently not on view
Object Name
shampoo
hair care product
date made
1960s
maker
Stephanie Brooke Company
place made
United States: New Jersey, Jersey City
Physical Description
cardboard (packaging material)
magnesium carbonate (product active ingredients)
talc (product active ingredients)
Measurements
overall: 5 1/4 in x 2 1/4 in x 1 1/2 in; 13.335 cm x 5.715 cm x 3.81 cm
ID Number
2010.0213.009
accession number
2010.0213
catalog number
2010.0213.009
subject
Hair Care Products
See more items in
Medicine and Science: Medicine
Health & Medicine
Beauty and Health
Beauty and Hygiene Products: Hair Care and Enhancement
Hair Care Products
Data Source
National Museum of American History
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Comments

I broke my leg when I was 4 years old in 1959, and when I went home in a body cast, my mother would use this on my hair. I so remember it, the name Minipoo tickled me. I think of it these days when people are using dry shampoos again, like it is a new product.

Margaret Kennedy

Wed, 2021-10-06 08:37

I saw Minipoo ads on TV for years when growing up. I could never figure out how it worked, but being otherwise directed I didn't bother to find out ..

phil allen

Fri, 2020-03-27 14:47

I was the model for the Minipoo package and I am so thrilled to be in the Museum. f

Dolores Mitchell Byrne

Sun, 2015-06-14 15:50

LOL - I would love to send you one Delores if you don't have for your collection ;o) I have a case of full unopened containers.

Lisa Hardin

Tue, 2015-11-17 18:32

"It worked. I loved it. wish it were still around - baby powder will "work " but gets "clobby ".ok, I'm "old as dirt " but I know what works. :)....KB in central Florida"

Karen B

Thu, 2014-08-21 12:28

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