This official Weight Watchers food scale helped members stick to the recommended portion sizes in its weight loss program. The franchise company was founded in 1963 by Jean Nidetch, who modeled it on a support group she’d formed to help herself and her friends keep their resolve to lose weight. It expanded rapidly and by 1968, the year this scale was sold, Weight Watchers also marketed cookbooks, frozen foods, and exercise videos.
Our collection database is a work in progress. We may update this record based on further research and review. Learn more about our approach to sharing our collection online.
If you would like to know how you can use content on this page, see the Smithsonian's Terms of Use. If you need to request an image for publication or other use, please visit Rights and Reproductions.