This poster came from a 2013 “Giving Tuesday” coordinated fundraising campaign in Baltimore. The campaign, “B’more Gives More,” was run by a fundraising platform called GiveCorps led by Jamie McDonald. “B’more Gives More” involved hundreds of nonprofits and businesses in Baltimore and raised over $5 million. The campaign’s success became a model for other communities.
Giving Tuesday began in 2012 as a collaboration between the 92nd Street Y (a New York City nonprofit) and the United Nations Foundation. The organizations launched an effort to make the Tuesday after Thanksgiving and the start of the holiday shopping season a day of philanthropic donations. Over the next few years, many nonprofits in the United States and around the world embraced Giving Tuesday as a special day for fundraising. In 2019, leaders of the fundraising phenomena established a separate nonprofit named Giving Tuesday. The organization conducts research on giving and promotes collaboration among nonprofits, to encourage people to contribute money or time to nonprofits institutions and social causes.
After GiveCorps was acquired by another online charitable fundraising platform, McDonald launched a philanthropic consultancy and subsequently joined the nonprofit Giving Tuesday as chief strategy officer.
This mask was made by volunteer mask-maker Dixie Maddox during the Covid-19 pandemic to help protect clients of the American GI Forum’s National Veterans Outreach Program’s Residential Center for Veterans (RCV) in San Antonio, Texas, from the virus. Under the leadership of Carlos Martinez, the president and CEO of the National Veterans Outreach Program, the RCV sought to buy face coverings to lower transmission of the virus among the 140 men and women served by the center. However, early in the pandemic, supplies of supplies of personal-protective equipment (PPE) including face coverings were limited. Moreover, even if masks had been available for purchase at that point, the RCV staff recognized that standard masks would not be appropriate for their clients. Many of the veterans had post-traumatic stress disorder (PTSD). Because covering the mouth can trigger anxiety, claustrophobia and other feelings associated with trauma, the RCV staff knew they would need to provide masks that residents could wear, in Maddox’s words, “without feeling smothered or trapped.” To meet their distinct need, Maddox, the Client Communications/Program Development Director, made masks at home based on a panel-shaped prototype she had developed and that Carlos Martinez approved. She explained that the masks were “purposely created to block the face without feeling like the mouth and nose were “sealed” in.” Ultimately, Maddox sewed 106 masks, by machine and by hand. She noted that she used fabric leftover from projects with her daughters and from cutting up old t-shirts she bought on sale, “along with old sheets that [she] had to create a double-layer mask. The cords to tie them on were either cotton clothesline or shoelaces. It was a desperate time,” she commented. The RCV residents reported that they found the masks comfortable and that they appreciated having a choice of styles.
The National Veterans Outreach Program is an offshoot of the Latino veterans and civil rights organization, the American GI Forum. Its Residential Center for Veterans provides transitional housing to homeless veterans.
In August 2020, Carlos Martinez and his wife both died of Covid-19.
This mask was made by volunteer mask-maker Dixie Maddox during the Covid-19 pandemic to help protect clients of the American GI Forum’s National Veterans Outreach Program’s Residential Center for Veterans (RCV) in San Antonio, Texas, from the virus. Under the leadership of Carlos Martinez, the president and CEO of the National Veterans Outreach Program, the RCV sought to buy face coverings to lower transmission of the virus among the 140 men and women served by the center. However, early in the pandemic, supplies of supplies of personal-protective equipment (PPE) including face coverings were limited. Moreover, even if masks had been available for purchase at that point, the RCV staff recognized that standard masks would not be appropriate for their clients. Many of the veterans had post-traumatic stress disorder (PTSD). Because covering the mouth can trigger anxiety, claustrophobia and other feelings associated with trauma, the RCV staff knew they would need to provide masks that residents could wear, in Maddox’s words, “without feeling smothered or trapped.” To meet their distinct need, Maddox, the Client Communications/Program Development Director, made masks at home based on a panel-shaped prototype she had developed and that Carlos Martinez approved. She explained that the masks were “purposely created to block the face without feeling like the mouth and nose were “sealed” in.” Ultimately, Maddox sewed 106 masks, by machine and by hand. She noted that she used fabric leftover from projects with her daughters and from cutting up old t-shirts she bought on sale, “along with old sheets that [she] had to create a double-layer mask. The cords to tie them on were either cotton clothesline or shoelaces. It was a desperate time,” she commented. The RCV residents reported that they found the masks comfortable and that they appreciated having a choice of styles.
The National Veterans Outreach Program is an offshoot of the Latino veterans and civil rights organization, the American GI Forum. Its Residential Center for Veterans provides transitional housing to homeless veterans.
In August 2020, Carlos Martinez and his wife both died of Covid-19.
Tabletop gum vending machine made by the Ford Gum & Machine Company. Machine has a green, circular metal base and a glass globe. There is a sliding metal activator with a small padlock and a key on the back.The machine was used to raise funds for Children's Hospital.
