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“More Doctors Smoke Camels”

Tobacco advertising image

Today we know that tobacco products cause cancer, but, from the 1920’s to the 1960’s, advertisers used representations of medical professionals to make the case that smoking was healthy. Tobacco companies sought to exploit the influence of doctors, dentists, and nurses to ease consumers’ anxiety over the health risks of smoking. The focus of the “More Doctors Smoke Camels” exhibit will be on examining these period advertisements and showing contemporary audiences how advertisers worked to promote cigarettes in the face of the health problems they caused.